Firelight Book Trailer

4962338733 23127a9a93 Firelight Book TrailerThere are a lot of books coming out today that I’m excited about, like Extraordinary and the middle grade novel, The Familiars. However, there is another YA novel that has already been making waves in YA circles of late, which also makes its debut today. Yes, that’s right – it’s called Firelight, which is the first book in Sophie Jordan‘s new YA paranormal romance series.

It’s a novel that mixes mythical powers and forbidden love – this time between Jacinda, a draki, or descendant of dragons who can appear human, and Will, a hunter that was meant to find and kill Jacinda. Kerrelyn Sparks has calledFirelight, “Magnificent and masterful! A world so captivating, you’ll never want to leave!” So let’s see…what have we got here. Dramatic music, mysterious fog and lighting, a beautiful redhead who doesn’t look anything like the girl on the cover (not sure if that matters or not) and a conflict that viewers can’t completely understand (at least not with this trailer alone). Oh yeah, and a cool, fire-breathing trick, bet you didn’t expect that…or did you? I think it’s simply put together, but this only goes to highlight the story and the voice of the character. How can you go wrong with that? Of course, this begs the question…does the book trailer leave you feeling captivated? Does it make you want to read this book too? Watch the Firelight book trailer now and let’s compare notes:


One thing that this video does really well – better than a lot of the book trailers I’ve featured on Trailer Tuesday – is presenting the viewer with dramatic build up that never fully reveals the mystery of this paranormal romance novel. In my opinion, potential readers are presented with book trailers that give away too much of the novel or merely recite the book jacket copy. One of the things that more publishers and authors need to think about is that while it’s important to stay on message with the book trailer, they are a different entity from other aspects of the book marketing campaign and thus, they ought to do things a little differently while maintaining the flavor of the book. So today, I’d like to say congrats to whoever came up with the concept of this trailer because I feel that it did just that – the voice over is on message, but the “story” is told from a place slightly left of what you’ll find on the jacket copy.

Clearly, I’m sold on the trailer, but are you? Let me know if you appreciated the Firelight book trailer as much as I did or if you think there is something lacking. Who knows…Sophie Jordan or Harper Teen might very well check out this post and use your opinions about what works and what doesn’t to improve the next ones they help conceive.

  9 comments for “Firelight Book Trailer

  1. September 7, 2010 at 3:09 pm

    After seeing the trailer, I am a little more interested in the book. Dragons are something new for me, so it would be nice to read a paranormal that isn’t about vampires or werewolves

  2. September 7, 2010 at 3:35 pm

    Yeah, there definitely aren’t many dragon books in comparison to vampires and werewolf ones. Thanks for commenting, Stella. :)

  3. Carolina Valdez Miller
    September 7, 2010 at 5:44 pm

    Oh yes, I agree. I love that there is still plenty of mystery, but it’s intriguing enough, I think without all the spoilers. Love how she breathes out the title! This is the first I’ve seen this trailer!

  4. September 7, 2010 at 6:02 pm

    Yes, I completely agree, Carolina. Love that it isn’t filled with spoilers. :)

  5. Emily
    October 19, 2010 at 5:35 pm

    My sister read this book and told me somewhat what it was about. At first I didn’t think about it, but now I really want to read it!!!

  6. Emily
    October 19, 2010 at 5:35 pm

    Melissa, I completely agree!

  7. October 19, 2010 at 6:10 pm

    Because of the book trailer, Emily? Or was there some other reason that changed your mind?

  8. Steph
    October 25, 2010 at 12:44 am

    The music is what caught my attention. I was wondering if you knew what music that was? I would read the book listening to that music. Good trailer.

  9. October 25, 2010 at 9:09 am

    I agree – the music is very engaging. I don’t know what the music is right this moment. However, I’m doing some research and hopefully ill be able to answer your question soon. Thanks for your comment and question! :)

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